|
Dec 26, 2024
|
|
|
|
MKT 229 - Marketing ResearchCredit Hours: 3 Introduces the marketing research process to include methodology, data collection, sampling, and analysis. Focuses on planning basic research studies and applying the findings to marketing decisions.
Lecture Hours: Lecture 3 hours per week. Semester(s) Offered: Check Availability Prerequisites: MKT 201 .
Add to Catalog (opens a new window)
|
|